Press Release
International Beauty Expo NEVSKIE BEREGA
February, 19-23, 2010
Saint Petersburg International Beauty Expo
NEVSKIE BEREGA
February
19th-23rd 2010
St-Petersburg
Sport and Concert Complex
www.beautycup.info
www.ligaspb.ru
·
International Beauty Industry Exhibition
·
International Olympic Competition
on Hairdressing, Nail Design and Make-up
·
Special Programme for the beauty
industry specialists
·
Hair shows presented by the leading companies and
top-stylists
·
Master classes and workshops at the exhibition stands
·
International Competition on Cosmetology and Aesthetics
· «Nevskie Berega»
Cosmetology Forum
·
Forum of make-up artists and aestheticians
·
International
SPA show
International Beauty Industry Exhibition «Nevskie Berega» occupies more than 10 000 sq. m. of exhibition area, 3 floors
of St-Petersburg Sport and Concert Complex.
The exhibition
attracts more than 20 000 visitors a day.
More than 350 leading companies of the beauty industry
will present their production:
Professional cosmetics
Sun decks and suntan products
Equipment for the beauty salons
Cosmetology equipment
Professional tools for face and body care
Nail design and care products
Hairdressing equipment
Professional hair cosmetics
Decorative cosmetics
Accessories
Olympic competitions of the
Beauty Expo are the most important competitions for the hairdressers, stylists,
nail and make up designers. This fact is proved by the amazingly high level of
competitive works and the number of participants - more than two and a half
thousand. Specially developed system of refereeing excludes bias and errors. Add
to this the star cast of the jury and you will understand what allows
competitors to achieve the best results.
o
22 hairdressing
categories
o
7 nail design
categories
o
2 make-up categories
o
2 body art categories
o
«Full Fashion Look» Competition
o
Afro Braiding Competition
The Award Ceremony of the
prize-winners will take place on the last day of the Expo. Not only participants
but also their models as well are awarded with cups or prizes for the 1st, 2nd
and 3rd places. There will be a spectacular struggle for medals made of pure
gold, silver and bronze. Best of the best will present their works and visitors
will watch the process of creation of the real masterpieces.
The heads of the companies and representatives of creative
intelligency meet at the Beauty Expo to plunge into the world of fashion,
beauty, arts and to discuss the most modern tendencies of beauty business.
Award Ceremony on the main stage is accompanied by the
spectacular hair shows of the leading companies and top stylists of our days.
The huge podium attracts up to 8 thousand spectators on the tribunes.
Saint Petersburg International Beauty Expo is organized by
the Public Fund «Nevskie Berega». Its aim is to find and support young talents
not only from the big cities but from the most remote regions of
Russia
as well, to help them to find their way to the international stage and
adequately represent our country on the best podiums of the world.
Organiser:
Public Fund
of Promoting Cosmetology, Hairdressing and
Aesthetics «Nevskie
Berega»
Organizing committee: (812)
305-3767, 944-9330
E-mail:
info@beautycup.info
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